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Safari News

Industry News

April 15, 2026

A New Chapter for Safari Flower: Joining Forces with Aurora to Scale Globally

Safari Flower has always been built with a clear vision in mind — to produce premium, EU GMP-certified medical cannabis that meets the highest global standards.

Today, we’re proud to share a major milestone in that journey.

Safari Flower Company has officially been acquired by Aurora Cannabis Inc., a global leader in medical cannabis. This marks the beginning of an exciting new chapter for our team, our partners, and the future of our brand.

Built for This Moment

From day one, Safari was designed to operate at an international level.

Our 59,000 sq. ft. EU GMP-certified cultivation and manufacturing facility in Ontario has positioned us to meet the strict regulatory requirements of global medical markets. With a focus on quality, consistency, and compliance, we’ve established ourselves as a trusted supplier in an increasingly competitive space.

This acquisition validates that foundation and accelerates what we’ve been building toward all along.

Expanding Our Global Reach

By joining Aurora, Safari gains the ability to scale its operations and reach patients across some of the world’s fastest-growing medical cannabis markets.

This includes established and emerging regions such as Germany, the United Kingdom, Poland, and Australia. Global demand for high-quality, EU GMP-certified cannabis continues to rise, and together with Aurora, we are now better positioned than ever to meet it.

Strength at Scale

This partnership is about more than expansion. It’s about alignment.

Aurora brings deep operational expertise, a strong international distribution network, and a proven track record in regulated markets. Combined with Safari’s high-quality production capabilities, this creates a powerful platform for sustainable, long-term growth.

For our partners and customers, this means increased supply reliability, expanded product availability, and a continued commitment to premium quality standards.

What This Means Moving Forward

While ownership has evolved, our core values remain the same.

Safari Flower will continue to operate with the same dedication to quality, innovation, and compliance that has defined us from the beginning. Now, with Aurora’s support, we’re able to move faster, reach further, and think bigger.

This is not a change in direction. It’s an acceleration.

Looking Ahead

We’re incredibly proud of what our team has built and even more excited about where we’re going.

To everyone who has been part of the Safari journey so far, thank you.

The next phase starts now.